Case Study

Joyce Upholstery & Interiors

A premium, craft-led website for a Portsmouth upholstery company serving commercial clients and homeowners across Hampshire, Sussex, and Surrey.

Client

Industry

Interiors & Craftsmanship

Services

Web Design, Branding, Front-End Development, UX

The Challenge

The business needed a web presence that could speak convincingly to two very different audiences: commercial clients like hotels and care homes, and homeowners looking for bespoke pieces. It also needed to showcase finished work and capture detailed bespoke enquiries where the information required genuinely differs depending on what's being ordered.

Our Solution

We built an editorial-feeling site around the brand's navy and gold palette, paired with Playfair Display and Lato typography. The Projects page uses a filterable card gallery with modal lightboxes and materials callouts for each piece. The standout feature is a dynamic Bespoke Enquiry form that switches its entire question set depending on whether the customer selects a headboard or a stool, so every enquiry arrives with exactly the right detail. The site ships as a fully static export for fast load times and strong Core Web Vitals.

What We Delivered

Seven-page responsive site: Home, About, Commercial, Domestic, Projects, Contact, Bespoke Enquiry

Dynamic conditional enquiry form with separate question sets for headboards and stools

Filterable project gallery with modal lightboxes and materials callouts

Custom brand system: navy and gold palette, Playfair Display and Lato typography

Fully static Next.js build for performance and SEO

Formspree-powered contact and bespoke enquiry handling

Accessible mobile navigation with scroll locking

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